What Is a Social Media Manager? (And What Does One Really Do?)

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  Let’s compare the expectations and realities of a social media manager job, so you know exactly what you’re getting into. When you apply for your first social media manager job, you might not know exactly what to expect. What does a social media manager do anyway? What skills will you actually use on the...

Digital Marketing: Top 7 Tips for Small Business

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If there is one industry that has undergone a revolution and disruption in the past decade it would have to be marketing. There has been a significant change in how businesses market their products and services. Most businesses today have an online presence. And many have moved to sell their products online on eCommerce platforms....

5 Writing Contest Strategies to Improve Your Winning Chances

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This guest post is by Demi LeJeune. Demi is a writer of near and far future Science Fiction blended with a dash of Thriller and a lot of character. His aim is to send readers on what-if escapist adventures. Find out more on his website at demilejeune.com and follow him on Facebook and Twitter (@DemiAuthor)....

18 Passive Income Ideas for 2020: Which Is Right for You?

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There are many different income streams to choose from, especially when it comes to earning money without having to lift a finger. Who knew you could potentially make supplemental income while you sleep? Passive income is the most common solution to do just that. Even though it sounds too good to be true, there are...

6 Connectors to Spice Up Your Reporting: Introducing Google Data Studio Connectors for STAT

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Posted by brian.ho Data visualization platforms have become a vital tool to help illustrate the success of a body of work. Painting a clear picture of your SEO efforts is as important as ever, whether you’re reporting out to clients or to internal stakeholders at your own company. More and more SEOs are turning to...

Do You Need More from Your Video Content Marketing Strategy?

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Today I have some resources to help you improve your video content marketing. Here’s four links with tips and tricks to kick start your work week. Growing a brand audience involves creating compelling visual content, which can greatly improve your social engagement and following. Professional videos are easier than ever to produce and publish online....

Use Data From Your Social Media Report to Create Share-Worthy Content

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  Discover how to glean the data you need from a social media report to produce remarkable content for your audience. When you create a social media report, you use charts and data to illustrate what you’ve accomplished. But these summaries are much more than progress reports that reflect on the past. Your social media...

The Real Short-Term and Long-Term Results of Content Marketing and Digital PR

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Posted by amandamilligan One of the best ways (and in my opinion, the best way) to earn top-quality links is to create your own studies, surveys, reports, etc., and pitch them to online publishers. This is what we do at Fractl, because it’s a tried-and-true way to elevate organic growth: Over the years, we’ve received...

11 Benefits of Blogging for Small Business Owners in 2020

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Are there any benefits of blogging? Sure there are. For decades, entrepreneurs have promoted their businesses through content marketing. The form content marketing has taken has differed over the years though. Think about the invention of the printing press, the massive impact of television, and then the outburst of digital technologies. One common trend throughout this...

How to Build Your Sales Enablement Strategy

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Providing your sales reps with the tools, materials, and content needed to drive leads will ultimately enable them to secure more opportunities and revenue for your business—and more opportunities and revenue are the end game of sales enablement. Sales enablement, in its most simple application, is the holistic process of providing your business’s sales team...