How to Close More Sales With a Free Live Chat Tool

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As I like to tell Lone Wolf online store owners, their superpower over their bigger and better-funded competitors is “Customer Service”. Customer service is not only reserved for small businesses selling products, but it is also vital for service businesses. In a crowded world, an often overlooked tool for small business owners is a live...

Social Media Definitions: KPIs and Other Valuable Terms to Know

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The social media world is full of crazy terminology, and the terms keep adding up the more the industry evolves. Throughout the years, our team has broken down common social media marketing buzzwords as well as influencer marketing buzzwords, but the most important terms marketers need to understand are those that relate to measuring the...

Tips & Best Practices for Reddit Ads

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Advertisers are starting to allocate more of their marketing dollars to Reddit. This year, the platform is expected to hit $212.5 million in ad revenue in the U.S. It’s not at the level of Facebook ($40.76 billion in 2021), however, the year-over-year ad revenue growth is more than double that of Facebook (source: eMarketer, October...

Keeping Garbage Out of Your Data So You Can Make Better Marketing Decisions With Dan McGaw From McGaw.io [AMP 223]

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Data problems are probably lurking somewhere inside of your marketing stack. Don’t freak out, just yet. Most analytics packages and marketing software services that deal with data have some gaps or inaccuracies. Today’s guest is Dan McGaw, CEO and founder of McGaw.io, a marketing technology and marketing analytics consulting company. Dan talks about how to...

How to Build a Strong Social Media Presence–Organically!

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  Want to build a strong social media presence or strengthen your existing one? We’ve got tips to transform your social presence for the better … without going broke. Ever wondered how top brands have such a strong social media presence? They’re easily recognizable, get mentioned frequently, and seem to just be everywhere you look....

A Day in the life of… Nick Peart, VP Marketing, EMEA at Databricks

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Please describe your job: What do you do? I am the VP Marketing, EMEA. My role involves running the marketing across Europe, the Middle East, and Africa. I have built a team that focuses on driving awareness and demand for Databricks Products and Open Source Projects. We optimise every activity around one of three main...

Upcoming Webinar Reveals the Best States to Incorporate

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Once you have made up your mind to start your own business, there are many more steps to make it a reality and registering your business is one of the more important steps. But not all states are the same, and some are much more friendly for incorporating than others. A new webinar titled Best...

What is the Voice of the Customer (VOC)?

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When brands listen to and act on the voice of the customer (often referred to as simply “VoC”), it can completely revolutionize the way their business operates. When you listen to your customers, you can make more informed product decisions, create a better mobile app experience, develop successful marketing campaigns, launch loyalty programs that actually...

How to optimize your funnels for lead generation in 2021

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The massive changes that happened in 2020 were tough for small businesses, there's no question about it. But they also now give businesses a chance to reset and review their lead generation strategies. If you've been resting on the same strategy laurels for years, now's the time to shake things up. I want to share...

Why Your Corporate Training Business Should Focus On Being Featured In An eLearning Top List

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An eLearning top list gathers all the leading corporate training solutions in one place. But is it really a crucial part of your online marketing strategy? This post was first published on eLearning Industry. Read more: feedproxy.google.com