The Real Short-Term and Long-Term Results of Content Marketing and Digital PR

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Posted by amandamilligan One of the best ways (and in my opinion, the best way) to earn top-quality links is to create your own studies, surveys, reports, etc., and pitch them to online publishers. This is what we do at Fractl, because it’s a tried-and-true way to elevate organic growth: Over the years, we’ve received...

A day in the life of… Adam Solomon, Chief Growth Officer at Lotame

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Please describe your job: What do you do? As Chief Growth Officer, it’s my job to power the ongoing success of Lotame. In today’s integrated market, that means covering multiple bases: prospecting for clients, pitching, closing and managing business are no longer separate processes, so my role involves leading activity in several areas, including product,...