What Is a Social Media Manager? (And What Does One Really Do?)

Date:  Comments: 0

  Let’s compare the expectations and realities of a social media manager job, so you know exactly what you’re getting into. When you apply for your first social media manager job, you might not know exactly what to expect. What does a social media manager do anyway? What skills will you actually use on the...

How to Build Your Sales Enablement Strategy

Date:  Comments: 0

Providing your sales reps with the tools, materials, and content needed to drive leads will ultimately enable them to secure more opportunities and revenue for your business—and more opportunities and revenue are the end game of sales enablement. Sales enablement, in its most simple application, is the holistic process of providing your business’s sales team...

How to create a culture of recognition on your team 

Date:  Comments: 0

It’s no secret that social media professionals wear more than one hat. From content creation, community management, customer service, strategy development, copywriting, data analysis and more, the daily to-dos of SMMs can feel overwhelming. Trust me. I’ve been there. Social teams are vital for a business’ bottom line growth, but their work can often go...

3 ways to boost your team’s efficiency and create personalized workflows in Sprout

Date:  Comments: 0

Working in social media can be exhausting given the rapid-fire pace of change in our industry. Especially in a leadership position, there are many factors outside your control that can inhibit your team’s performance…like a global pandemic. Because of this, it’s critical that you focus on the factors you can control to ensure that your...

7 Things to Look for When Shopping for Twitter Management Tools

Date:  Comments: 0

  Shopping for Twitter management tools? Our survey of community managers all over the globe returned seven universal features you must look for. With a gazillion Twitter management tools out there, how do you find the perfect match for you and your business? As a social media manager, you don’t have time to try out...

How to Create An Effective Social Media Policy (Before It’s Too Late)

Date:  Comments: 0

  If your business or agency or doesn’t yet have a social media policy, it’s time to build one. Here are tips to make your policy ironclad. Creating an official social media policy is always a good idea. If there is more than one person on your team involved in your social media accounts, such...

Nine Must-Have Features for Your Social Media Dashboard

Date:  Comments: 0

  Whether you’re shopping for your first social media management tool or you’re ready to upgrade an underperforming tool, you need to make sure that your preferred social media dashboard has these nine essential features. When you want to provide efficient, effective social media management, using native tools for Facebook, Twitter, and other platforms just...

How to Stay Connected While Working Remotely: Bonding Strategies that Can Work for Any Distributed Team

Date:  Comments: 0

Collaborative software and tools are widely available for companies to use with both on-site and distributed teams; however, connectivity and engagement are still concerns shared by U.S. workers. Slack’s 2018 Future of Work Study found that “91% of workers are looking to feel closer to their work colleagues, while nearly 85% of workers want to...

Interdisciplinarity: How to Integrate Organic Search, Paid Search, and Content Teams

Date:  Comments: 0

Posted by HeatherPhysioc As an industry, we talk a good game about collaboration, but the truth is it’s not really happening the way we tell our clients and bosses it happens. We stroll into new business pitches and make big claims about how “integrated” we are. We preach that our recommendations are better because we...

How to Build a Successful Remote Support Team

Date:  Comments: 0

  Think of support teams, and you may picture rows and rows of endless desks with headphone-wearing businesspeople (No doubt, this image is influenced by all the boring “support” stock photos out there.) But a successful support team is far warmer and more vibrant than that. After all, they’re all about good communication skills and...