How to Build Your Sales Enablement Strategy

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Providing your sales reps with the tools, materials, and content needed to drive leads will ultimately enable them to secure more opportunities and revenue for your business—and more opportunities and revenue are the end game of sales enablement. Sales enablement, in its most simple application, is the holistic process of providing your business’s sales team...

How to Create High-Converting Funnels

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Here is the number one funnel template you’ll ever need, which will quadruple your sales in 24 hours….Yep, the image doesn’t display because there’s no such thing. Because that’s not how funnels work. There’s more work involved, and there’s no one size fits all solution. But I think you could be doing a few things...

Want to Make a Sale? Be an Advocate

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I once had some trouble transferring email addresses to a new computer– which inspired this cartoon:Illustration: Mark Armstrong There is, of course, a procedure for doing an address file transfer to a given computer. All it takes is some online research and a little patience. OK, and maybe some aspirin… But it’s tempting to opt...

4 Tips to Manage Sales During the Coronavirus Outbreak

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One of the biggest business news stories in the world right now is the coronavirus pandemic, and it’s affecting all kinds of industries from travel to industry events to global supply chains. The stock market has entered a new wave of volatility, prominent business networking events have been canceled or postponed, cross-border travel restrictions are...

How We Built and Manage Our Remote Sales Team

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  Finding yourself in the position of managing a remote sales team? If you’re in need of an expert’s advice and inspiration, we’ve got both. Read on for tips from Agorapulse’s director of Inside Sales, Jenny Brennan. Whether you are a seasoned sales manager or one just getting started, you know that managing a talent...

How digital is shaping customer experiences for FMCG brands

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FMCG brands have historically generated the lion’s share of their sales offline, with consumers typically buying their groceries, toiletries, and other consumables from supermarkets or third-party retail stores. In recent years, however, the rise of digital technologies has resulted in changing consumer expectations, and a greater demand for convenience, better brand relationships, and an omni-channel...

Sales Strategies to Achieve your 2020 Goals

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The new year is underway and many businesses are eager to fine-tune their sales strategies. Think of your 2020 sales strategy as a guiding light your team can use to illuminate your way to a successful year. With the right sales strategies, your organization will be empowered to hold a customer-first mindset, educate prospects, drive...

How To Easily Grow Sales 20% With Your Ideal Customers

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One of the biggest mistakes entrepreneurs and business owners make is not being clear about their ideal customers. In the excitement of launching a new business, publishing a new website, and getting a social media pages set up, they don’t slow down long enough to figure out who their business is actually for. As business...

What B2B Sales Managers Should Know Before Setting Sales Goals in 2020

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Setting sales goals for 2020? There are numerous internal factors you first have to take into consideration: from future product development to sales performance this past year. On top of that, you must consider what effect sales trends — aka external factors — will have in 2020. Not only should these sales trends influence the...

What Does a Facebook Sales Funnel Look Like?

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  Capture users’ interest and nurture them every step of the way until they’re ready to purchase by using highly targeted Facebook ads. Here’s how to get started. Every brand can sell on Facebook, especially with a combination of Facebook Ads and organic posts. But the key to selling isn’t to just put a ton of content...