Location Data + Reviews: The 1–2 Punch of Local SEO (Updated for 2020)

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Posted by MiriamEllis Get found. Get chosen. It’s the local SEO two-step at the heart of every campaign. It’s the 1-2 punch combo that hinges on a balance of visible, accurate contact data, and a volunteer salesforce of consumer reviewers who are supporting your rise to local prominence. But here’s the thing: while managed location...

Spotlight: Bamboozle Discovered a New Way to Bring Eco-Friendly Materials to the Market

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In the past, consumers often had to choose between eco friendly products and practical ones. But now, there are better options for producing these materials. So people can now enjoy the best of both worlds. This combination is exactly what Bamboozle brings to the market. Learn how the company brought these two factors together in...

5 Reasons Press Releases Are Important and How to Write Them

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In today’s age, it’s all about online content marketing and increasing your brand exposure. To some, the importance of a press release seems outdated or old-fashioned, as other social media channels have taken over businesses’ communications and content strategy. Why are press releases still important in the era of digital media? This article offers insight...

Top 7 Social Media Analytics Tools for 2020 – and Beyond!

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Digital Marketing and Social Media Analytics 2020 Are you actively promoting your business through social media marketing? Advertising your company, products, or services on social media platforms like LinkedIn, Instagram, Twitter, and Facebook is an effective way to boost brand awareness and increase your sales. However, you need to manage and monitor your campaign to...

The State of Local SEO: Experts Weigh in on Industry-Specific Tactics

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Posted by MiriamEllis The COVID-19 pandemic has upended the way we engage with local businesses. We’re ordering more food for delivery, spending more money in online shops, and checking for safety measures on the web listings of businesses of all kinds. But what do these new trends mean for the ways businesses market themselves online?...

How to Choose a Career that Gives You Money Without Investing

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So you’ve landed your dream job at a world-renowned company. You’ve made your parents proud and can afford all the material luxuries of the world. Despite all your professional accomplishments, you often long to do something for yourself. If this is how you’re feeling, it’s high time you assess yourself and identify the right career...

In the News: PPP Loan Forgiveness Made Simpler

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If the thought of jumping through regulatory hoops just to get the forgiveness on the Paycheck Protection Program (PPP) loan had you in knots, you got some relief this week. As more small businesses across America are looking to apply for forgiveness on the loan they received earlier this year, they got some good news....

In the News: Trust in Growing Number of Ecommerce Shops Dropping

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The end-of-year shopping season has already started. And this year, if you’re selling online, you’re going to be one of many more ecommerce shops than were operating last year. And all those new ecommerce stores are having an effect on consumer confidence in any online brand. A new survey this week revealed that as more...