Energize Your Social Media Agency: Ideas for Experienced Social Media Managers

Date:  Comments: 0

  You’ve had your social media marketing agency for a while. But now, it needs a little power boost. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. Many readers tweeted,...

#AgencyLife in the new year: 6 client retention strategies to help your agency grow

Date:  Comments: 0

Agencies and businesses alike have experienced their fair share of challenges in 2020. It’s pushed agencies to think outside of the box, remain flexible and innovate as the state of the economy and consumer landscape has consistently ebbed and flowed. In the final months of the year, agencies’ top priorities will be client retention and...

8 Ways To Leverage User-Generated Content To Boost Your Branding Efforts

Date:  Comments: 0

Are your branding efforts failing to connect with your target audience? If so, here’s a fact worth considering. No one likes to be sold to, but most of us want to buy things. This can be a real problem for brands and poses the following questions: How do you find the right advertising balance and...

How to DM on Instagram: Ways to Reach Out on PC and Mobile

Date:  Comments: 0

Instagram is one of the most popular social media platforms in 2020. Most folks use the smartphone app, but there is also a Web version. Facebook owns IG, but the usability isn’t quite the same. It’s much easier for a person to communicate on Facebook’s desktop version. Logging into an IG profile on a computer...

4 Benefits of Twitter for business

Date:  Comments: 0

Twitter is one of the top platforms to keep up with the latest trends and conversations. It helps you discover which TV shows people are watching, which social media challenges they’re trying and more. You may already be using Twitter on a daily basis to follow your favorite brands and take part in trending conversations....

What to Tweet: Content Tips for Experienced Social Media Managers

Date:  Comments: 0

  Has your social media agency avoided Twitter? After all, it can be chaotic. But seasoned social media managers know how to stand out with different types of content. Check out these tips to decide what to tweet. Twitter marketing is one of the most popular forms of digital marketing. It is also one of...

Strengths, Weaknesses, Opportunities, and Threats: How to Perform a SWOT Analysis

Date:  Comments: 0

  Need to get the full picture for a  social campaign or strategy? Consider performing a SWOT analysis to identify its strengths, weaknesses, opportunities, and threat. As a social media manager, every post you publish contributes to a larger goal and fits into an overall strategy. But how do you identify the right goals and...

Social media advertising: how to run a compelling campaign

Date:  Comments: 0

If you’re still on the fence about social media advertising, we get it. Research shows that one of the top goals for marketers is increasing brand awareness, which is why more and more brands are achieving this with a paid social presence. That’s because social media has become the go-to place for consumers to research and...

Integrating organic and paid for a powerful LinkedIn social media strategy

Date:  Comments: 0

A lot of social marketers ask, does our brand really need to be on LinkedIn? In short, yes. By the end of March 2020, LinkedIn reached 690 million users and saw a 26% increase in user sessions quarter-over-quarter. Your LinkedIn social media strategy will be a bit different than your strategies for other platforms. LinkedIn...

Instagram Management Tools That Make a Social Media Manager’s Job Easier

Date:  Comments: 0

  Need a little help to manage your clients’ Instagram channels (and maybe your social media agency’s, too)? We’ve got a quick list of some of our favorite Instagram management tools that make a workday easier. Instagram is an outstanding social media marketing platform. It’s undeniably valuable for businesses and brands in terms of the...