How to Build a Successful Agency Pitch Deck [Free Template]

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  Is your pitch deck ready to wow potential clients for your social media agency? Or is lacking some key components? Make sure your agency pitch deck is everything it needs to be before you present it. Social media agencies typically offer high-value, detailed services to potential clients that could drastically impact their businesses. So, it’s common...

9 tips to get the most from your social media video content

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TikTok, Reels, streaming services, going live on social—video content is everywhere and for good reason. It’s estimated that the average person spends 16 hours per week watching videos online, which is a rather large window of opportunity to capture your target audience’s attention. And capturing that attention pays off. Up to 84% of consumers say...

Identify and quickly assist your audience with Sprout Social’s CRM and help desk integrations

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Communicating with customers on the front lines is a challenging and nuanced endeavor, especially for social media managers. While customers reach out via social and expect timely and relevant responses, there is often critical context and collaboration happening behind the scenes that is necessary to create seamless and effective interactions. In fact, according to data...

How to View Private Instagram Namelessly in 2020: 7 Best Practices

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Maintaining privacy should be of high importance to anyone who uses social media. Gratefully, privacy has also become one of the most pressing concerns for those who run the platforms online. These include social media such as Instagram, Facebook, or Twitter. This protection is why Instagram has created private profiles. However, if someone has this...

How to See Who Is Following You on Facebook: Why You Should Care

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It doesn’t matter if people are using social media like Instagram or FB for business or for personal reasons. It’s important all the same know who is visiting their pages. This allows owners to target content and offer the best experience possible. For example, are you curious about how to see who is following you...

From awareness to acquisition: Creating a content funnel that converts

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As social marketers, we spend a lot of time focused on content marketing conversion. It’s how leadership measures results, even as marketers we know that conversion is just the desired end result and not the whole journey. In order to reach the finish line, we have to guide our audiences from being unacquainted with our...

The Photographer’s Guide to Instagram Marketing

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As the most visual of the big social media platforms, Instagram is a fantastic place for professional and amateur photographers to show their work off to the world. If you currently take photos for a living, or are just starting out as a photographer, and you’re not on Instagram, you could be missing out on...

How to Sell on Instagram: Your Step-by-Step Guide

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  Instagram can be one of the most powerful tools for selling products and services—if you know how to stand out from the crowd. These tips will show you how to sell on Instagram successfully. Did you know that as this writing, Instagram has over one billion active monthly users? Yes, billion. Instagram now is...

How to Make the Most out of Virtual Events on Social Media

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Since COVID-19 hit, we’ve seen almost all major events move online and people scrambling to figure out how to make them work. From Hollywood award shows to industry conferences, they’re all virtual in some capacity. By now, it’s likely you’ve sat through a conference or event yourself and have seen an array of ways these...

A Guide To Using Content Calendars For Instagram

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A content calendar allows you to plan ahead so followers receive a momentous flow of stimulating images on their feed 2 or 3 times a day, every day. Leaving large gaps of ‘no posting’ between days will make them question whether they should keep following you. Every successful social media campaign has a supporting backbone...