Overwhelmed at work? Here’s how to talk to your boss about burnout

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Today, brands’ front doors are their social media profiles—and you, the social media managers, are the gatekeepers. That is not an easy job. Building an impactful, holistic social presence takes time, research, creativity and constant innovation. On top of that, you’re inundated with unexpected crises, emotionally charged consumer messages and constant change in social media...

How to Pin a Post on Facebook: Tricks & Hints to Give Any Page More Staying Power

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People want to create more buzz on social media, whether they’re a business, content creator, or passionate individual. Facebook is the most popular platform out there and offers lots of publicity for those who stick with it. One of the best ways to capture audience attention and boost engagement is through a pinned post. This...

How to Find Followers for Instagram: Tips for a More Relevant Audience

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  Want a more robust Instagram audience for yourself and your agency clients? Check out these tips for how to find followers on Instagram for your business. Would you like Instagram followers who are interested in your content and want to regularly engage with you? The good news is you don’t have to simply wait...

Social media for gamers: How to level up your video game marketing

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To say the gaming industry is doing well would be the ultimate understatement. Video games represent a $130+ billion market with no signs of slowing down. If anything, gaming is poised to grow even more as competing forms of entertainment (film, television, sports) stall due to COVID-19. There’s a massive window of opportunity for indie...

What is a brand community and how to build a successful one

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If you’re looking for ways to strengthen your brand and have better conversations with your customers, you need to build a brand community. Brand communities rally your most loyal customers in one place, which is a massive win for any brand. Plus, these communities are fun for your audience to chat with like-minded people. To...

Tiktok’s influencer culture: What makes it stand out and how can you join in

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If you still haven’t adopted TikTok as a way of life, what are you waiting for? The popular app may be the topic of contentious headlines lately, but it only continues to take over the world in unprecedented ways. While it’s here, we’re going to talk about how you can get the most out of...

What Is a Social Media Manager? (And What Does One Really Do?)

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  Let’s compare the expectations and realities of a social media manager job, so you know exactly what you’re getting into. When you apply for your first social media manager job, you might not know exactly what to expect. What does a social media manager do anyway? What skills will you actually use on the...

Learn These Snapchat Emojis Meanings and Rock the App

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There are many channels of communication today. Social media, of course, is one of the most popular. Most platforms, like Twitter or Facebook, have struggled to give as many resources as possible to their registered accounts. Gifs, videos, and emojis are the best ways to tell others how one feels about them. Now, are all...

How to Get Your Brand Ready for the Launch of Instagram Reels

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Instagram Reels, the New TikTok? TikTok has had a myriad of security concerns since launching, and the announcement of Instagram Reels has many marketers wondering if it will be enough to replace the viral video app. The majority of concerns around TikTok came to light as major issues surfaced, such as hackers’ ability to control...

How to Delete or Deactivate Instagram Account: Break Free From Social Media

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Social media can be a blessing. People can keep updated about news, media, and other things of their interest. But it can also suck up one’s life and make them lose a lot of time. If that’s the case, then there are many ways to delete an Instagram page. For good or just for a...