How Being an Early-Adopter Can Be a Huge Growth Hack

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In today’s digital world, building a tech product means extreme competition is almost always a harsh reality. Whether you’re in e-commerce, SaaS, mobile extensions, or anything else, building a product doesn’t mean “they will come.” In fact, according to EU-Startup, the number 1 reason that startups fail is that there “is no market demand for...

Take the 2019 Local Search Marketing Industry Survey

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Posted by MiriamEllis We couldn’t do it without you! In 2018, over 1,400 marketers responded to our State of Local SEO industry survey. We all learned so much from your responses about the day-to-day realities of marketing local businesses. This year, we can do even better because your answers will give us all valuable comparative...

15 of the Most Successful Hispanic Entrepreneurs

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No era in history has seen so many successful Hispanic entrepreneurs thriving as they do today.  The U.S. Census Bureau predicts that 1 in 3 Americans will be Hispanic by the year 2060. As a result, count on even more Hispanic entrepreneurial success in the future. Most Successful Hispanic Entrepreneurs Take a look at 16...

9 Instagram post ideas to spice up your account

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Managing an Instagram brand account isn’t easy. It’s an ongoing juggle of posting at the perfect time, engaging on the fly and coming up with new ideas to beat the algorithm. You don’t need to break what’s working for you, but if you’re needing a little extra inspiration to refresh your approach, it’s always a...

YouTube Best Practices

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YouTube is one of the more unique social media platforms. It’s not the app you’d first think of when logging in to see what your friends are up to, but it is a huge platform for consuming content from influencers, vloggers, and amateur creators alike. Moreover, YouTube is a key channel for brands given its...

MiQ CEO Gurman Hundal on the data challenge for marketers and agencies

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Hundal reframed my question slightly – “If you’re a marketer, data is your opportunity and your challenge,” he said. On any other topic, this could have come across as the sort of hollow motivational sentiment one associates with LinkedIn. But Hundal’s point is so obvious it is often overlooked. The rhetoric around data includes frequent...

A Breakdown of HTML Usage Across ~8 Million Pages (& What It Means for Modern SEO)

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Posted by Catalin.Rosu Not long ago, my colleagues and I at Advanced Web Ranking came up with an HTML study based on about 8 million index pages gathered from the top twenty Google results for more than 30 million keywords. We wrote about the markup results and how the top twenty Google results pages implement them, then went...

White Label vs. Private Label Products: What’s the Difference?

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Recent research shows SMBs need to be aware of  how white label and private label products perform in the marketplace.  Small Business Trends contacted some experts to find out the differences between them. White Label vs. Private Label Brian Cairns is the CEO of ProStrategix Consulting in New York. He explained it this way. Distinctions...

How to Find and Reach Your Target Audience on Instagram

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Having in-depth knowledge of your Instagram target audience is an essential part of a successful Instagram marketing strategy. Unless you know what intrigues and motivates your followers, you’ll have a hard time producing the right content to engage them. And unless you know when they are active, you won’t have much success reaching them at...

Social Media Stats and Benchmarks: Fall 2019

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As a result of ever-changing content algorithms, social media benchmarks are fickle. There’s a good chance what will follow in this post will be irrelevant as soon as it’s published but, what the heck, let’s look at a few social media stats and benchmarks we’ve seen over the past few months. Facebook Calls to Action...